Morning Musume '25, formerly known as Morning Musume and also called Momusu, is a Japanese girl group established in 1997 by producer Tsunku. As leaders of Hello Project, they are known for their energetic pop music and dynamic dance performances. The group holds the record for the most top-ten singles by any female group on Japan's Oricon charts, with 64, and ranked second in overall single sales among female groups as of 2012. Members are typically in their late teens to early twenties, and they often collaborate with other Hello Project acts and form sub-units. The group's name is often translated as Morning Girls or Morning Daughters.